Privacy Policy

Privacy Policy
Effective Date: 10/02/2024

Welcome to Goro's Liquor! This Privacy Policy explains how we collect, protect, and use your data when you interact with us through our website. We are committed to maintaining the accuracy, confidentiality, and security of your personally identifiable information (“Personal Information”). By using our website, you consent to the collection, use, and storage of your information as described below.

INTRODUCTION

Goro's Liquor is responsible for maintaining and protecting the Personal Information under our control. We have designated individuals who ensure compliance with our Privacy Policy and that all Personal Information is protected with appropriate safeguards.

PERSONAL INFORMATION WE COLLECT

We collect Personal Information (information that can identify an individual) such as:

  • Name
  • Email
  • Phone number
  • Shipping address
  • Payment information (through encrypted transactions)

We may collect this information when you:

  • Place an order
  • Sign up for our newsletter
  • Contact us via phone, email, or contact forms

OTHER INFORMATION WE COLLECT

In addition to Personal Information, we may collect other data related to your use of our website, including but not limited to:

  • IP address and browser type
  • Device information (e.g., MAC address, operating system)
  • Browsing patterns (e.g., pages visited, products viewed)
  • Location data, if permitted by your device

We also collect information through cookies to enhance your experience, analyze site traffic, and provide personalized content. You may adjust your browser settings to decline cookies, but doing so may limit your ability to use certain features of our website.

HOW WE USE PERSONAL INFORMATION

We primarily use your Personal Information to:

  • Fulfill your orders and respond to inquiries
  • Send updates on your orders or changes to our services
  • Improve our website and service offerings
  • Secure the website and prevent fraud
  • Send promotional content, if you have opted in
  • Personalize your browsing experience

HOW WE SHARE PERSONAL INFORMATION

We do not sell your Personal Information to third parties. However, we may share your information with trusted partners and service providers who help us operate our business. These may include:

  • Shipping and logistics providers (e.g., UPS, FedEx)
  • Payment processors and fraud prevention services
  • Website hosting, data analysis, and IT support
  • Marketing services (for newsletters, promotions, etc.)

We may also disclose Personal Information if required by law, such as in response to a subpoena or legal investigation, or to protect the rights or safety of Goro's Liquor and our customers.

CHOICE AND CONSENT

Your consent is required for the collection, use, or disclosure of your Personal Information, except where required or permitted by law. By providing Personal Information, you consent to its use for the purposes described in this policy.

You can opt out of receiving promotional emails from us by following the “unsubscribe” link included in the emails. You may also adjust cookie settings via your browser at any time.

THIRD-PARTY TRACKING AND COOKIES

We may use third-party services to help us analyze website performance, deliver targeted advertisements, or process transactions. These third parties may collect information about your activity on our site using cookies or similar tracking technologies. You can configure your browser to reject cookies, but certain features of our website may not work as intended without cookies.

LIMITING COLLECTION AND RETENTION

We only collect the Personal Information necessary for the purposes identified in this policy. Your information will be retained for as long as necessary to fulfill these purposes or as required by law. You may request that we delete your information at any time, except when we are required to retain it for legal purposes.

SECURITY OF YOUR PERSONAL INFORMATION

We use Secure Socket Layers (SSL) and other security technologies to protect the Personal Information we collect. Access to this information is restricted to authorized personnel who need it to fulfill their job responsibilities.

LINKS TO THIRD-PARTY SITES

Our website may contain links to third-party sites. Goro's Liquor is not responsible for the privacy practices or content of these external websites. Please review their privacy policies to understand how they manage your information.

USE OF THE PLATFORM BY MINORS

Goro's Liquor does not sell products to individuals under the age of 21. Our website is intended for users who are of legal drinking age, and we do not knowingly collect Personal Information from anyone under the age of 21.

SENSITIVE INFORMATION

We do not collect or request sensitive Personal Information (e.g., Social Security numbers, racial or ethnic origin, health data) through our website. Please do not submit this information in any form on our site.

YOUR RIGHTS AND ACCESS TO PERSONAL INFORMATION

You may request access to your Personal Information at any time to verify its accuracy or to request corrections. If permitted by law, we may refuse access to certain information, such as when it references other individuals or for security reasons.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website with the date of the last update. Your continued use of our website after any changes signifies your acceptance of the revised policy.

CONTACT INFORMATION

If you have any questions about our Privacy Policy or how we handle your Personal Information, please contact us at:

Email: Contact@GorosLiquor.com
Phone: (760) 745-5661
Mailing Address: 1162 E Washington Ave, Escondido, CA 92025